
100% Plastic Free Cleaning Products
Every minute of every day we bin 1,000 kitchen sponges – the majority are virgin plastic. While there are sustainable cleaning liquids conveniently available, what we couldn’t do was apply them with non-polluting cleaning tools with the same ease. This is why Seep plastic free cleaning products were created.
We're on a mission to clean up the way we clean up
We believe everyone should be able to carry out their household chores without hurting our planet. While we spend £5bn every year making our homes clean, most of the products we’re using aren’t. It’s time for an appealing alternative to polluting plastic products. It’s time for Seep.

We want to revolutionise household essentials for the good of people and planet.
Our goal with Seep is to build a business model, mindset, and offer that does no harm, and that's accessible to all.
What makes Seep different?

A note from the Founder
"Seep was born out of frustration after lots of trips to the supermarket."
Laura Harnett, Seep Founder
Over the years, it was becoming easier to find greener alternatives - cleaning sprays, toilet paper, washing detergent. But I noticed just how many cloths and sponges I was using and just how quickly they’d end up in my bin. I asked myself why, two decades after sustainable cleaning liquids became available, am I still having to apply them with a polluting plastic cloth or sponge?
I knew I couldn’t wait any longer for someone else to ‘do’ something. I decided I could remain part of the pollution or become part of the solution, and that’s how Seep came to be born.